Adriatic Wave: Riding the Wave of Success
Adriatic Wave have this spring sprinkled fun events along the Adriatic coast, delighting their clients. The Rovinj-based yacht dealer have built their success on hard work, unity and patient growth, earning the trust of the clients in their company and their brands over many years
Yacht dealer Adriatic Wave have spent this spring sprinkling joy along the Adriatic coast, on four different locations. This series of fortunate events began as soon as pandemic measures loosened up, in Italian Portopiccolo, continued in Rovinj – where the company is seated – moved to Venice for the boat show, and finally returned to this side of the Adriatic, to Šibenik, for the launch of Navetta 73 in D-Marina Mandalina. That impressive lineup would be a feat for an average yacht builder or dealer, but Adriatic Wave have managed to pull it off without a glitch, to the delight of their clients and guests.
Over years, Adriatic Wave have gathered a large number of satisfied customers, many of whom have shown up for these events, rewarding the organizer’s effort. Appreciated for their effort, be it in dealing products of brands they believe in, or organizing fun events for their cherished clients and friends, Adriatic Wave have spent years building their successful business.
These spring launches and events gave their clients an insight into the future of Adriatic Wave, which, according to Mario Cakar, is looking bright. ‘I am pleased to announce the launch of the new Absolute 60 Fly and the new Coupe series in Cannes later this year. Never before has a 60-footer had so much to offer, from finely crafted details to top quality materials and overall finishing. On these new models, impeccable design meets innovation, as well on the models that are yet to come’, said Cakar.
In these past few years, Adriatic Wave have experienced fast growth, even faster than they had planned. This year, the company have opted to slow down the growth and work on quality, after having to face the temporary reality of having more orders than vessels – something almost all yacht builders have experienced in the past year. Popular among European owners or those keeping their yacht somewhere in Europe, Adriatic Wave have built their reputation on dependability, among other things.
No less than four brand dedicated events were held in Adriatic in only two months
Their clients can rely on excellent maintenance-related service and after-sale services, but also on the quality of their brand. Innovative and best known for unique solutions and extreme functionality, Absolute Navetta models have been recognized worldwide. Clients can also rely on Adriatic Wave to treat their vessels with the same respect they would give their own throughout the maintenance and servicing process.
Today, Adriatic Wave has a wide net of offices in Central Europe: in addition to their bases in Rovinj and Venice, they have offices and dealerships in Murter, and through partners – necessary primarily due to the language barrier – in Montenegro, Poland, Czechia, Slovakia, Portugal, Slovenia, Serbia and Hungary.
Synergy of company values and brand value of Absolute has allowed Adriatic Wave to reach a fantastic level of success – these days, clients can expect to wait a bit on their new vessels, due to so much interest. Absolute is a work in progress, always working on something new and coming up with innovative solutions, raising the bar in many aspects of yacht building.
Adriatic Wave is growing with the brand, and now have nine employees in sales and fifteen in their maintenance center. Mario’s wife Selma Cakar is in charge of service quality control, while Mario Cakar and Gimmy Valente are still in charge of daily operations both in Italy and Croatia, just like when they founded their company. Mr. Cakar says he still remembers the date he founded his first company, almost thirty seven years ago – on October 24, 1984.
He says at first, yachting was a hobby: ‘At first, I sold smaller American vessels, but then I switched to larger and larger models. As luck would have it, finally we found a partner in Absolute, and immediately knew we had a future together. We had a vision of where the company would be in five years and in ten, and we made it happen.’
Congratulations to Adriatic Wave and we can’t wait to see what’s next for this shining star of the yachting scene of the entire region.
Text Darko Šupuk
Photos Darko Šupuk & Adriatic Wave